X Creator Sponsorship Cost Calculator

Know what a post costs before you pay.

Pricing starts at $5 per 1,000 followers, adjusted for engagement. Add a bio mention, a banner or a profile picture, and the price updates as you go. New to xReach? See how X creator marketing works.

Audience size

How many followers the creators you hire reach.

Engagement rate3.0%

Higher engagement means better returns, so a higher price. The average on X is about 3%.

Matches the X platform median, about 3%.

Fine-tune

Which creators

Price depends on whether you want verified (blue check) creators, who cost 1.5× a normal creator.

Creator type

Add placements

Beyond the post itself, a creator can mention you in their bio, or swap in your banner or profile picture for the length of the campaign.

Custom

Campaign length1 day

Bio, banner and profile-picture placements stay up for the whole campaign, so each extra day adds 35% of their one-day price.

What you get

Sponsored post from a Micro creator at 3.0% engagement.

Estimated impressions: 1655.5K followers × 3.0%
Estimated clicks: 3Impressions × 2% click rate
Estimated reach: 7.7KFollowers × 1.4 for reposts

Compare tiers

One post at 3.0% engagement.

Price per creator and estimated impressions, clicks and reach for each creator tier.
Tier	Per post	Impressions	Clicks	Reach
Pico0-500	$1.21	8	0	350
Nano501-1K	$3.62	23	0	1.1K
Micro1K-10K	$26.47	165	3	7.7K
Mid-tier10K-50K	$144.38	900	18	42K
Macro50K-250K	$721.88	4.5K	90	210K
Mega250K+	$3,007.82	19K	375	875K

All prices in USD, before tax. Estimates only: a Quick try's price is fixed (the highest price among the creators you pick) and shown before you pay.

X Creator Sponsorship Cost Calculator

Prices per follower range, what changes the price and worked examples are on X creator pricing; the plans are compared on Pricing.