X influencer marketing, from nano to mega.
XReach is an X creator marketing marketplace: one campaign reaches X influencers and creators of every size, in the niches and countries you choose.
X influencer marketing is paying influential X (Twitter) accounts to promote a product to their followers. On XReach it runs as one sponsored campaign across many creators, with prices shown up front and delivery checked daily.
Influencer tiers on X
- Pico (0-500 followers): New Entrant.
- Nano (501-1K followers): Organic peer network.
- Micro (1K-10K followers): Tight-knit community.
- Mid-tier (10K-50K followers): Established voice.
- Macro (50K-250K followers): Broad reach.
- Mega (250K+ followers): Mass market.
How X influencer campaigns work on XReach
Choose niches, follower ranges, country and placements; pay once; matching creators publish the post and keep it up for the campaign's days. See how to hire X creators.
What's different from an influencer agency
- Self-serve: no retainers or account managers.
- Creators set their prices up front; you see the total before paying.
- Delivery is checked by reading X daily, and undelivered slots are refunded.
X influencer marketing cost
Each follower range has its own price per creator. See X creator pricing.
Frequently asked questions
Is X influencer marketing the same as X creator marketing?
Mostly. "Influencer" usually means larger accounts; "creator" covers every size. XReach works with X creators of every audience size, from nano to mega.
Are micro-influencers on X worth it?
They often speak to a tight, specific community and cost far less per post, so a budget can reach many of them at once. On XReach each follower range is priced on its own, so you can mix them.
How do I find X influencers in my niche?
On XReach you pick the niche, follower range and country, and the campaign is offered to every creator who matches. Creators choose the niches they accept.
More answers in the XReach FAQ.